Intel Hybrid Cloud Platform

Intel - like everybody else these days - has gone into the cloud business with a new subscription-based business model and its own special twist.
It's got a Hybrid Cloud Platform that it's pointing at server makers, ISVs and service providers so they can lease small businesses of under a hundred people plug-and-play Intel AppUp service of pre-packaged applications on an Intel Xeon server that the small businesses can run in-house and pay for like a utility.
The data won't leave the premises.
Charges will be monthly with Intel keeping the books and billing the service provider for what is used. The service provider in turn will bill the small business. Charges will be based on the number of users and software rented. Leases are supposed to run three years.
Intel's says customers' use of the applications on a platform is secured by the Trusted Execution Technology (TXT) in the Xeon chip. The server tracks software usage and is supposed to send a secure encrypted report to an Intel data center every month for invoicing.
Service providers can remotely manage the reference design servers using a web portal hosted by Intel and secured by a web application firewall and HTTPS encrypted communication.
Intel says they can also remotely troubleshoot, diagnose and support the servers complements of its Active Management Technology (AMT).
Intel also imagines virtual appliances providing pre-integrated operating systems and small business software that can be turned on or off as needed and maintained by the service provider.
It's using Citrix' XenServer to start but is likely to add the Free VMware ESXi, Microsoft Hyper-V and Red Hat KVM hypervisors.
Immediately the AppUp software catalog includes Astaro, GFI Software, gloStream, Intuit, Level Platforms, SIOS, Tally Vembu and Microsoft Small Business Server, the stuff with Exchange, SharePoint and Lync, as well as Windows Server 2008. Intel's trying care of the licensing.
It expects to add Allscripts, Apani, Asigra, ClearCenter, Coversant, Critical Links, Elina Networks, Ensim, eTurns, Fonality, KineticD, Lumension, McAfee, Novell, Pragma Systems, StorageCraft, Symantec and WorkSpace Communications.
The first single-socket servers are the Lenovo ThinkServer TS200v and a white box. Intel expects to add dual-socket models from Acer, NEC and others.
The new Intel Hybrid Cloud operation is being run by general manager Bridget Karlin, who's starting the service in North America and Intel.
Intel quotes a projection that has SMBs spending $49 billion on cloud computing in 2015.

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